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It’s a well-documented sociological fact that a little direct eye contact goes a long way when it comes to engaging your conversational partner. So as you embark on a restorative holiday, consider the latest crop of treatment creams designed to transform the delicate area. Whether you want to plump fine lines with a firming and hydrating treatment, eliminate puffiness with a serum that cools upon contact, or correct dark circles with a novel balm that instantly releases powerful brightening extracts, there’s little that the most innovative new eye formulas can’t do in record time. Here, the best solutions to set your sights on this season.