It isn’t hard to find outfit inspiration online, but few can compete with Jessica Jung when it comes to social media style. The American-born, South Korea-based pop star, who celebrates her 28th birthday today, is not only one of the world’s best-dressed musicians, she’s also a fashion entrepreneur. Traversing the globe in designer finds and pieces from her brand, Blanc & Eclare, Jung can be found wearing a pinstriped blouse from her personal line on Rodeo Drive one moment and arriving at an event in Taipei wearing Saint Laurent the next. Known for her casual yet elegant personal look, Jung keeps things cool with the kinds of relatable fashion everyone can appreciate.
Nowhere is that more evident than on her Instagram, where she regularly offers glimpses of her jet-setting lifestyle and candid peeks inside her impressive wardrobe. Offering a first look at her latest ensembles—and new music—Jung’s updates are a treat. Displaying coveted accessories like her Hermès Birkins and Kellys or the timeless appeal of a great pair of jeans, Jung makes the most of the classics, embracing neck scarves and tailored blazers. For her, fashion doesn’t need to be flashy to be memorable.
While anyone can garner style lessons from Jung’s Instagram, the account primarily exists for her fans. Thanking them for the wealth of birthday wishes earlier today Jung posted, “I feel so special I am who I am today because of my golden stars. Love you guys to the moon & back!” Given that her loyal supporters rented out billboard space in the middle of Times Square this week just to wish her a happy birthday, it’s unlikely that Jung’s words will go unnoticed, but their unique gesture proves that style this good is worth sharing with the whole world.